The Austin Game Developers Conference continued today with a presentation by Blizzard personnel on the inner workings of their hit MMO World of Warcraft . The game evolved out of the Warcraft II team which split into two groups after finishing that game. One worked on Warcraft III and the other started work on a squad-based sci-fi RPG game called Nomad . Despite charging $125 for one ticket to their two day event (not to mention the revenue generated though DirectTV/Internet streaming and sales of exclusive merchandise at the store) Blizzard runs their annual BlizzCon event at a “substantial loss”, but added that the event is still worth it from a marketing and PR stance. read more
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